For Cats + Dogs

Shine & Coat Meaty Mix Paste for Cats & Dogs

Radiant Coat & Skin Support, Every Day.

LitPet Shine & Coat Meaty Mix is a delicious and functional paste in chicken & salmon flavour, designed to nourish your pet's skin and elevate the natural brilliance of their coat. Packed with premium EPAX fish oil and a carefully selected high-protein blend, it's perfect for pets needing daily coat care or long-term skin support.

Product Type Declarations:Complementary feed for dogs & cats

  • Vet-formulated for daily wellness
  • Supports natural energy and vitality
  • 100% natural, premium ingredients
  • Gentle on digestion, easy to serve
Purchase OptionsFeeding Guide →
Quantity
  • Science-Backed & Vet-Formulated
  • 100% Natural, Premium Ingredients
  • Real Results, Trusted by Pet Owners
  • Ethical, Eco-Friendly, and UK-Made

Vet-formulated wellness support designed for everyday use. Made with 100% natural, traceable ingredients.

No benefits listed for this product yet.

100% natural. No artificial flavours, fillers, or preservatives. UK-made. Veterinary formulated. Nutritionist recommended.

See the full FAQ below for help.

Store in a cool, dry place away from direct sunlight. Keep out of reach of children. This product is a dietary supplement and should not replace a balanced diet or veterinary care.

Vet Created Sustainably Sourced 3rd Party Tested UK Made Eco Packaging Vet Created Sustainably Sourced 3rd Party Tested UK Made Eco Packaging Vet Created Sustainably Sourced 3rd Party Tested UK Made Eco Packaging

What Pet Owners Say

"We used to dread car journeys with our spaniel — she'd whine and shake the entire time. After two weeks on Pawsitive Powder, she's a completely different dog. She actually falls asleep in the car now!"

Feeding Guide

Direction for Use: One 1g Scoop per 5kg of body weight. Sprinkle onto main food. 200g tub — number of servings will vary depending on your dog's weight.

Body Weight Daily Serving Approx. Supply (200g tub)
5kg 1 scoop (1g) 200 days
10kg 2 scoops (2g) 100 days
15kg 3 scoops (3g) 66 days
20kg 4 scoops (4g) 50 days
25kg 5 scoops (5g) 40 days
30kg 6 scoops (6g) 33 days
35kg 7 scoops (7g) 28 days
40kg 8 scoops (8g) 25 days

Active Ingredients That Work

Formulated with evidence-based, natural ingredients

Fish Oil (EPAX®)

A pharmaceutical-grade, ultra-pure Omega-3 concentrate with ultra-low oxidation levels. It provides concentrated fatty acids to support skin barrier function and coat shine.

Source
MSC-certified sustainable marine fish
Origin
Norway
Nutrients
EPA (Eicosapentaenoic Acid), DHA (Docosahexaenoic Acid)
Study
Logas & Kunkle (1994): Demonstrates that high-dose Omega-3 supplementation significantly improves skin condition and reduces pruritus in canines

Taurine

An essential amino acid that supports cellular integrity and protects the skin and coat from oxidative stress. It is vital for maintaining the health of hair follicles.

Source
Synthetic / Meat-derived
Origin
UK
Nutrients
Organic Acid (Amino-sulfonic acid)
Study
Williams et al. (2001): Discusses the role of taurine in protecting hair follicles from TGF-β1-induced growth inhibition

Flaxseed

A plant-based source of Alpha-linolenic acid (ALA) that complements marine oils to provide a full spectrum of Omega fatty acids for skin elasticity.

Source
Linum Usitatissimum Ground Seeds
Origin
UK
Nutrients
Alpha-linolenic acid (Omega-3)
Study
Rees et al. (2001): Confirms that flaxseed oil supplementation improves hair coat quality and skin moisture levels in dogs

Why ChooseLitPet?

  • Money Back Guarantee

    See a difference in your pet or get your money back.

  • Made in the UK

    Proudly created with the highest quality and standards.

  • Developed by Vets

    Developed and backed by Oxford and Cambridge research.

  • Pets Love It

    Easy to serve with a taste that easily mixes into their food.

Frequently Asked Questions

Most pet owners notice improvements within 2 weeks of consistent daily use. For best results, continue daily use for at least 4–6 weeks.

All LitPet products are manufactured in GMP-certified facilities in the United Kingdom. Every batch undergoes independent third-party testing for purity, potency and consistency.

We work with established, audited suppliers and prioritise clinically studied, traceable ingredients. We combine evidence-based botanicals from Traditional Chinese Medicine with modern bioactives — all 100% natural, with no fillers, artificial flavours or preservatives.

Each product page has a feeding guide based on your pet's weight. Powders mix easily into wet or dry food; pastes can be given straight from the tube or stirred into a meal.

Yes. Our formulas are designed for daily, long-term use to support everyday wellness. If your pet is on medication or has an existing condition, please consult your vet before starting any new supplement.

We always recommend speaking with your vet before combining supplements with prescribed medication.

Free UK shipping on orders over £30. Orders are dispatched within 1–2 working days and typically arrive in 2–3 working days via tracked delivery.

30-day satisfaction guarantee. If you're not happy with your purchase, contact our team for a refund or exchange.

Yes. Our outer packaging is recyclable and we are continually working to reduce our environmental footprint.

Most of our paste formats are formulated for both cats and dogs. Powders in our range are designed for dogs only. Always check the individual product page for guidance.

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